What is a Launch?

A S.E.A.T. Launch is a PARTY – and Marketing Kits get that party started! This party re-energizes members, staff and the entire club. This event celebrates the introduction of new choreography, new music and new moves into the S.E.A.T. program. It is also your opportunity to grow S.E.A.T. with new participants and new members. Every three months, S.E.A.T. provides instructors with a new release. Each new release includes exciting new choreography (via our streaming/downloadable digital kits), new hit music (via music download) and new motivation and education (via a mini-training manual). Each new release is the perfect opportunity to not only celebrate the programs, but more importantly, attract a captive audience to sell new memberships.

Sales Tool

It is important to recognize that each new release is a sales tool. New programming excites staff and penetrates the hearts of members. Simply put – they crave this! They wait with anticipation and overflow with excitement for each new program release to arrive. It is the perfect avenue to keep current members excited about your club, and attract new members to experience the excitement and energy of S.E.A.T! With the help of Marketing Kits, you will be able to generate a buzz about these new releases like no other!

Using Marketing Kits to Launch – Sell, Sell, Sell!

Marketing is the key to success. S.E.A.T. provides the pieces you need to market your facility to the community and the material to promote your next launch party all while driving membership rates up! With a Stylish Poster, Sign-Up Sheets, Instructor Track Assignments, Free Class and Event Passes, Tips for a Top Notch Launch and Instructor Recruitment Posters all available – we give YOU the tools for success!

Bring ’em in… Make ’em stay!

Working as a team, we can bring in new members and keep your current members committed. Have your front desk hand out the class and event passes offered within each kit and encourage clients to bring in their friends and family to experience the upcoming event. Have your group ex instructors and personal trainers announce and promote your next launch at every class! Gather all the information listed within these passes as it can be used to reach out to potential clients, confirm their attendance, meet them in person the day of the launch, connect them with current members and SELL to the prospects! Together, with the help of Marketing Kits, we can bring ’em in and make ’em stay!